Apple the "Super Brand"!

With all the revenue coming into Apple. It is safe to say they are the "Super Brand". Now, Apple continues to invest in America and its employees.

The New High Resolution Renders of Apple's Next Campus Are Gorgeous

Personal Branding - Entertainment

Like her or dislike her... Lady Gaga is creating new ways to engage Brand Loyalty in the entertainment industry by connecting with her audience. "Love, Acceptance and Freedom". Can't go wrong with that!

Branding for Butterfinger - Comedy Network

Now this is good branding!
Butterfinger - Comedy Network

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Baby Rollers for Evian - Great Idea for Pampers?

I bet the folks at Pampers are wishing they thought of this?

Don't Let Your Social Media Presence Crush Your Brand's Future | CMO.com

Don't Let Your Social Media Presence Crush Your Brand's Future | CMO.com

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Branding Tips - External Expression of Internal Reality

Business Branding Tips

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How Design is Changing Our World

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Brand New Stores for Old Brands! P&G Plots Growth Path Through Services

Brand New Stores for Old Brands!
P&G Plots Growth Path Through Services
In Brand-Saturation Age, Major Marketers Turn to Franchising and Other Models
March 22, 2010
http://adage.com/article?article_id=142898

Recruit Based on Who Can Deliver Your Brand Promise

At the end of every the day. Branding is how well your company can deliver on its promise.
Recruit Based on Who Can Deliver Your Brand Promise
How Today's Agencies Must Evolve Their Hiring Criteria
March 11, 2010
http://adage.com/talentworks/article?article_id=142749

Marketers, Get Back to Boring

Some exciting points that may seem boring.
Marketers, Get Back to Boring
We've Got Too Much Sizzle in the System Right Now
March 10, 2010
http://adage.com/cmostrategy/article?article_id=142737

Do We Really Need To Re-think Brand Strategy In The Digital Age?

Time to Rewrite the Brand Playbook for Digital
Get Rid of Some Old Branding Concepts, Redefine Some and Replace Others
March 04, 2010
http://adage.com/cmostrategy/article?article_id=142468

Article on AdAge.com: As Shops Transform, Marketers Must Adapt Too

The new role of the CMO should be one a combination of the two:
a) Sales background with Marketing experience (vs. a Marketing background with Sales experience)
AND/OR
b) Technology background with Marketing experience (vs. Marketing background with Technology experience)
As Shops Transform, Marketers Must Adapt Too
CMOs Must Draft a Blueprint for the New Client-Agency Relationship and Redesign Their Role
March 02, 2010
http://adage.com/cmostrategy/article?article_id=142374

Social Media Trends at Fortune 100 Companies [STATS]

Social Media Trends at Fortune 100 Companies [STATS]

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Branding and the importance of engagement in the Adult Learning Process

Social media and branding goes back to the Adult-Learning Process: Motivation, Experience, Engagement ad Applied Learning (Reciprocation - Brand Loyalty). An Overview of Adult Learning Processes 2006-10-01