Branding is about connection and feeling. It is no wonder why Los Angeles is "home" to many Americans. The City of Angels offers so much; and this video by Coin Rich does the city justice. It is one of the most beautiful displays of a city in America that I've seen. A video that speaks to its brand!
LA Light from Colin Rich on Vimeo.
Saturday, August 20, 2011
Saturday, August 13, 2011
Apple the "Super Brand"!
With all the revenue coming into Apple. It is safe to say they are the "Super Brand". Now, Apple continues to invest in America and its employees.
The New High Resolution Renders of Apple's Next Campus Are Gorgeous
The New High Resolution Renders of Apple's Next Campus Are Gorgeous
Labels:
apple,
branding,
jobs,
sales,
steve jobs,
superbrands,
workplace environment
Thursday, August 11, 2011
Advertising that sells. Will Brands favor Amazon over Google?
Given today's tough marketplace, every ad dollar counts. Turning those advertisements into revenue will play big for Amazon.com and Brands. Will Amazon.com overpower Google's SEO capabilities too? Why Amazon Is About to Become a Force in Online Advertising | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age
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